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Poppy’s
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Jill Dean
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Social Media Management, Content Creation, Brand Messaging
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Café & Hospitality
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Elevated
intentional
community-driven
refined
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Poppy’s is an Edmonton-based café currently in its pre-launch stage, with doors set to open in June. Rooted in thoughtful hospitality, connection, and elevated everyday experiences, the brand blends beautifully curated food and beverage offerings with intentional interiors and atmosphere. Every detail, from presentation to environment, is approached with care, creating a space designed to feel warm, design-forward, and community centered.
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We lead Poppy’s digital presence through social media management, content creation, brand messaging. Our focus throughout the pre-launch phase is building anticipation, establishing a strong visual identity, and translating the future in-café experience into a refined and cohesive online presence. From content strategy and storytelling to visual direction and launch campaigns, every touchpoint is designed to feel intentional, elevated, and aligned with the brand identity ahead of opening.
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A strong pre-launch digital foundation that introduces the brand with clarity, consistency, and purpose ahead of its June opening. Through strategic storytelling, intentional visuals, and cohesive messaging, Poppy’s is building early community engagement, brand recognition, and anticipation prior to launch while establishing a distinct and elevated presence online.